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ReUp Living Undertakes Major Renovation to Justin Bieber’s Former Hawaii Vacation Home and Plans to Restore Ultra Luxury Home’s Original Architectural Vision.
With plans to renovate the iconic Waterfalling Estate on
Hawaii’s Hamakua Coast and return the luxury property to its original glory,
ReUp continues to push the boundaries of what is possible with new technology
in the real estate market.
HAMAKUA,
HI — ReUp Living, the pre-listing solution for
homeowners, buyers and real estate agents that increases a home’s value by
remodeling it with no risk or upfront costs before selling, proudly announces
that work has begun on the prestigious Waterfalling
Estate on Hawaii’s Big Island. This ultra-luxury property, known for
its stunning natural waterfalls and having served as Justin Bieber’s vacation
home, will undergo significant renovations to restore it to the original
architect’s intentions.
“When we saw the potential in
Waterfalling Estate, we knew it was a perfect fit for ReUp’s innovative
approach to real estate,” said Ryan Sawchuk, founder of ReUp. “Our goal is to
honor the original architectural vision while incorporating modern enhancements
that elevate the property to its full potential. We’re partnering with the
original builder to work with us on this project, which further highlights the
community’s desire to see this historic estate continue its legacy.”
Waterfalling Estate, perched atop a cliff
on Hawaii’s Hamakua Coast, has also been a filming location for popular TV
shows like CBS’s “Love Island” and MTV’s “Ex on the Beach.” This nearly
11,000-square-foot property features five bedrooms, seven bathrooms, a 16-foot
deep Olympic pool with a two-story waterslide, a nine-hole golf course and a
tennis stadium. Its most spectacular feature, however, is the pair of largest,
privately owned natural waterfalls in the U.S. cascading into the ocean, offering
a serene and dramatic backdrop that has caught the eye of numerous celebrities
and TV producers.
“When I bought the property, I saw it as an undervalued gem that, with the
right investment, could be restored to its former glory,” said Eric
Lochtefeld, Chairman of ReUp. “These special properties need unique
representation. When ReUp successfully renovates and sells this property for
its true worth, it will be a significant achievement.”
As part of the renovation process, ReUp
has created a Digital Twin of the Waterfalling Estate. This 3D model allows
prospective buyers to tour the property virtually and visualize the planned
renovations, choosing from literally millions of permutations to make it their
own. Instead of having to make changes to an existing home months after the
purchase, buyers get the home they want the day they move in.
“The beauty of our platform is that whatever a buyer envisions, they can have,” Sawchuk said. “The house is built with a helicopter landing pad, for example. Personally, I would want a hot tub or tiki-club, but someone else might want a helicopter pad. This shows the difference with ReUp — the seller shouldn’t dictate what’s done; it should be through our platform so buyers can request modifications before they move in.”
ReUp’s restoration of the Waterfalling
Estate signifies a strong entry into the luxury real estate market, showcasing
the brand’s capability to handle high-end properties and complex renovations.
“ReUp is creating tools for everyone
involved — agents, buyers and sellers,” said Lochtefeld. “Renovations are
challenging if you haven’t done it before, so any tools that streamline this
process are beneficial. ReUp supports both buyers and sellers, empowering
property owners to overcome the fear of selling for less than their property’s
worth.”
To find
out more information on costs to buy this franchise, please visit https://www.reupliving.com/franchising.
ABOUT
REUP LIVING:
ReUp is a pre-listing solution for homeowners,
buyers, and real estate agents that increases a home’s value by remodeling it
with no risk or upfront costs before selling. Founded in 2021 by Ryan Sawchuk,
ReUp began franchising in 2022 and has set out to transform the real estate
process by updating tired homes with turnkey home improvements that require no
upfront costs. Unlike traditional real estate transactions, ReUp covers the
renovation costs and then splits the profit from increased home values,
ensuring higher gains from real estate sales. The company can also
simultaneously allow buyers to customize the new home while financing is
closing. ReUp takes care of all renovation costs, sourcing, project management,
and communication, while only using licensed and insured general contractors on
all projects. ReUp is making home improvements accessible and stress-free so
sellers can increase the value of their homes, buyers can customize and update
the home of their dreams, and real estate agents can maximize their
profitability through higher property values post-renovation. For more information
on ReUp or a ReUp Franchise, visit ReUpLiving.com.
MEDIA CONTACT:
Julie Maw
Mainland
209.617.6518
[email protected]
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